May 27,2025 . Articles

H010 and Alloy Collectors Announce Strategic Partnership to Revolutionise Sports Collectibles Authentication

H010, the pioneer behind the world’s first digitally verifiable hologram, is proud to announce a strategic partnership with Alloy Collectors, a global leader in customisable sports collectibles. This partnership marks a major milestone in product authentication and consumer engagement within the sports merchandise industry. Through this collaboration, Alloy Collectors becomes the first sports merchandising company to integrate H010’s cutting-edge security labels and digital authentication portal into their metal jersey collectibles. The new system empowers fans and collectors to verify the authenticity of their products instantly through a secure, scannable hologram, ushering in a new era of trust, transparency, and engagement. “We're redefining what it means to own a piece of sports history,” said George Hall, Co-Founder of H010. “This partnership combines the tangible excitement of collectibles with the trust and innovation of digital verification.” Each limited edition product will now feature a unique, digitally verifiable hologram that links directly to a secure authentication portal, offering product provenance, exclusive digital content, and enhanced brand protection. “Alloy Collectors always aims to deliver premium, unique experiences for fans,” said Chris Flatt at Alloy Collectors. “By integrating H010’s technology, we’re taking that to the next level, building trust with our fans while embracing the digital future of merchandise.” First to launch is the Tottenham Hotspur Signature Series. Following Spurs incredible Europa League win, Alloy Collectors have launched this limited edition range featuring player signatures, individual numbering (only 50 of each), and the H010 hologram. This partnership represents a significant leap forward in secure merchandising and is expected to pave the way for further innovation across the industry.